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AOK Events

Kershaw Partners was brought in to AOK
Events in 2015 with the specific task of helping

Pubs on Wheels

Pubs on Wheels is a premium operator of high
end mobile pubs, using expertly crafted and

Eworks

Eworks Inc, based in Laguna Beach California,
is a very successful market research company

Planning for Growth with Kershaw Partners

At Kershaw Partners we talk to a lot of business owners and we have never met one that doesn’t want to ‘grow’ their business but what does business “Growth” really mean?

To most it means an increase in turnover because this equals more profit, makes them more money and
increases the value of their business. That’s great – it’s why we are in business after all but more sales on its own is only a short term and too often, short-lived gain.

Interestingly, in some cases a quick uplift in turnover can actually produce a reduced business valuation
because analysts feel the sales are not sustainable or are unduly stressing the business in terms of management systems and delivery capability.

Business growth is a much more robust development of the business as a whole, with a focus on building strength and sustainability across all aspects of the business. Such as:

Governance, compliance & financial management

Management team quality

Staff – ability plus loyalty & dependability

Marketing – your proposition & differentiation

Sales & Marcomms Processes

Asset value / IP

Customer relationships – strength/length

So, whilst we would never say no to making more sales, we would always encourage smart businesses to
plan their sales growth. Making sure time is spent on the right sales and not just the low hanging fruit,
looking at the lifetime value of a customer not just the immediate sales value and securing the
customer relationship for the longest term possible via contracts or special account terms. Plus – always
make sure the back-office capability and management systems match with the front of house proposition to avoid any issues with delivery.

SME’s – Different businesses Just like all the rest! (FAQ’s)

With SME’s accounting for 99% of Private Companies
in the UK, they literally cover every industry imaginable…

Drivers of the Sale of a Business

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Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s,

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Partnering with you means 5 great minds working to grow your business!

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Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s,

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s,

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s,

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s,

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s,

Drivers of the Sale of a Business

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